PUBLICATIONS

The project’s goal was to convey the feeling of leisure without using a direct advertising approach. Instead of showcasing the space, we built a story around the city’s emotions and rhythm, creating a sense of a vibrant, memorable Moscow experience. This approach allowed the brand to speak to its audience through sensation rather than explicit messaging.  

The project aimed to draw attention to shopping centres in the pre-holiday season while avoiding conventional advertising tropes.

The film is built on an ironic, action-infused story where a familiar New Year’s image is reimagined through a dynamic, slightly edgy visual aesthetic.

This approach created a vivid, memorable brand image and stood out against traditional seasonal advertising.

A brand film addressing cybersecurity in the gaming environment.

The story revolves around a game character who loses control of a critical situation due to external interference.

Through visuals and narrative familiar to gaming culture, the film translates the abstract topic of cyber threats into an emotionally relatable, personal experience.

The project was constructed as a short cinematic episode where visual style and dramaturgy amplify the core message.

In this project, the key task was to convey not the space itself, but the sensation — the unique rhythm and atmosphere of hotel life, existing outside the usual flow of time.

Through light, camera movement, and editing, we created an image of a continuous, almost magical flow where the guest becomes part of the space’s hidden nightlife.

The film operates on the level of feeling and association, building an emotional connection with the brand.

A social film created during lockdown.

At its heart is a mother and child who, despite restrictions, venture to a shopping centre for a New Year’s tree celebration.

The directorial task was to use simple action and observation of the characters to convey the value of the moment and the significance of seemingly mundane things.

The piece is built on restrained dramaturgy, attention to detail, and emotional precision, allowing the viewer to experience the story alongside the characters.

Localisation of a series of commercials for Mattel’s international brand in the Russian market.

The project’s task was to precisely adapt the visual and sonic language of the original spots while accounting for cultural context.

Particular attention was paid to the character of the voice, intonation, and typography to ensure the local version organically retained the brand’s mood and identity.

The result is a cohesive visual product perceived as original content, not merely an adaptation.

A documentary multi-part project dedicated to the capital’s gastronomic life.

A key challenge was to maintain the vibrant, dynamic atmosphere of the pilot episode and convey a sense of the viewer’s immediate presence within the action.

Rhythmic editing, visual accents, and informal interaction with the subjects create the effect of a shared journey and tasting with the host.

The project is structured as a visual diary of the city’s culinary environment.

An original short narrative film.

The story of a pizza delivery guy who ends up in the wrong place at the wrong time is constructed as a concise genre episode with elements of absurdity and tension.

The film has been presented and recognised at international film festivals in the USA, Europe, and Africa, including the Grand IndieWise Convention (Miami, USA) and a number of international competition programs.